SuperATV started with a passion for off-roading that’s probably a lot like yours. Our first product, a 2” Polaris Sportsman EZ Install lift kit, came as a result of our founder Harold Hunt’s love of creek riding.

The success of the lift kit, based on his own design, led Harold to set up shop in his own garage, which also served as the warehouse and shipping center. The intent was to fill a small need for off-road enthusiasts which was the same need he had for better Sportsman parts.

He was delighted and surprised when it turned out the need was much, much greater than he realized, and it was growing every day. As the industry exploded and demand grew, so did SuperATV.

It wasn’t just about 2″ Sportsman lifts anymore, it was about improving every part possible on every machine available. As the ideas multiplied and demand from avid riders grew, our product line expanded to include a full range of aftermarket parts.

Fast forward to today, SuperATV offers thousands of ATV and UTV accessories, has served hundreds of thousands of customers and is still a family-owned and operated business based out of Madison, Indiana.

Our “garage” has expanded to nearly half a million square feet of manufacturing and warehouse space, plus we have one pretty amazing test facility of over 600 acres of prime riding land. That’s where we put every product we make to the test to ensure you have the highest quality accessories.

Although we may be much bigger, we haven’t changed why we’re here: To offer enthusiasts, racers and the people who get things done, the best aftermarket ATV and UTV parts and accessories at the best prices. That is our promise and our loyal commitment to you for being our customer.